($$) The Pendulum Swings Back in Facebook’s Favor–Video Game Developers Return

 

Summary:  Facebook has made significant strides over the 10 months and is again now swinging back into broader favorability as a strategic platform for video game developers.  We have observed several shifts in strategy from Facebook that has welcomed developers to take another look at making games for Facebook in the face of rising competition for content from platforms such as iOS, Android and Windows.

This report details the secular trends, and the three specific changes Facebook has made to draw video game developers back to making games for the Facebook platform.

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Filed in: Social, Video Games Tags: , , , ,

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